Rihanna Wears Her ‘Heart’ Over Her Shoulder

Pop songstress Rihanna, 20, who recently skipped Indonesia as a tour date due to terrorist threats, attended Gucci’s Tattoo Heart Collection to benefit UNICEF event at their 5th Avenue store in NYC yesterday.

She particpated, clad in an edgy red number, in the store’s snowflake lighting before appearing with Madonna,50, at a reception and dinner later in the evening.

Ugly Betty’s Becki Newton, 30, Gossip Girl’s MILF Kelly Rutherford, 40, and

The ‘Rehab’ singer (and possibly the current fly in Jessica Biel’s ointment) is the face of Gucci’s 2009 holiday ad campaign.

Check out the ad above and don’t lie and say her beauty swinging around doesn’t make you want to buy that bag, ladies.