‘Vampire Diaries’ Star Nina Dobrev Adds Some Pep to Project Pink (VIDEO)
Project Pink proves that the fight against breast cancer is more than just an October initiative — while October is national breast cancer awareness month, the battle continues on the daily.
There’s even a way to make a donation by using the power of Twitter.
Tweet #projectpink between July 6 and October 31, and, counting one tweet per user per day, PUMA will donate an additional $1, up to $25,000, to the ultimate beneficiary.
“I’m truly excited for the opportunity to work on this season’s Project Pink initiative,” Nina says. “I love that it truly empowers young women to get involved and make a difference. Plus, I’ve always been an athlete, so I jumped on the chance to stand alongside and in support of some of these amazing female soccer players.”
Visit the website www.puma.com/projectpink for more.