Khloe, Kim and Kourtney Kardashian Launch Makeup Line
Kim, 31, gushed about their array of beauty products, on her official blog:
“I’ve been waiting forever to be able to tell you guys and I finally can… my sisters and I are launching our own makeup line!! We’ve teamed up with Boldface Licensing+Branding to create Khroma Beauty, our line which will feature all kinds of makeup products, from eyelashes to compacts and everything in between! We will be launching a special holiday collection featuring eyelashes, mascaras and Kardazzle Compacts this winter and then the full line will launch next year!!
Makeup plays such a a huge role in all of our lives, whether we’re on camera, at a shoot glammed up or just keeping it natural day to day and it’s a dream come true to be able to create our own line of products to share with you guys. We can’t wait!!!! xo.”
The E! stars will be releasing a special holiday assortment in Ulta stores this December, which will feature eyelashes, mascaras and Kardazzle Compacts. A larger array of products will launch in early 2013.
Khloe, 27, also took to her official blog to announce their new business venture:
” I am beyond excited to finally tell you all that my sisters and I will be launching our very first makeup line called Khroma Beauty!!! Makeup is something that all three of us have always been passionate about so we could not be more thrilled about this new venture in our career.
We’ve partnered with Boldface Licensing+Branding on this project and we’ve already gotten started. We’ll be releasing a special holiday collection that will include lashes, mascaras and Kardazzle compacts, and then the big launch will happen in early 2013.
Makeup is something that is meant to be fun, and we’ve definitely been having a lot of fun with this. I can’t wait for you all to see what we’ve been working on! This truly is a dream come true.”
Pregnant mom Kourt, 33, could barely contain her excitement about the makeup line, writing on her official blog:
“As little girls, my sisters and I were always obsessed with playing with my mom’s makeup! Needless to say, my sisters and I are girly girls and do love makeup. It is a dream come true to be launching our own makeup line with Boldface Licensing + Branding. I can’t wait to show you what we have been dreaming up! Stay tuned for more news about our new line, Khroma Beauty, coming soon!!”