Justin Bieber Named Adidas NEO’s Global Style Icon
The “As Long As You Love Me” singer explained, “I found a real connection with NEO because it is about fashion, freedom and being true to who you are.”
What does fashion mean to Bieber?
“With my new album, Believe, I am spreading the message of believing yourself in fashion. The first step is showing who you are, and one of the great ways to showcase yourself is through fashion.” Bieber said.
Bieber takes his style – and his new title as global style icon – very seriously.
“For me, style is an adventure, something to have fun with and NEO believes this too.”
Celebuzz exclusively reported that just last week, Bieber went on a private shopping spree at the Adidas Village Employee Store in Portland, Ore.
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