Edward Cullen, meet Christian Dior.
The handsome and probably pleasant-smelling Robert Pattinson has just been announced as the new face of Dior Homme fragrance.
“Photographed by American artist Nan Goldin and filmed by French director Romain Gavras, this new Dior Homme communication campaign is currently broadcast exclusively in Europe (except UK) and Asia (except China and Japan),” the company said in a statement, along with the first photo from the campaign. [via Marie Claire UK]
Pattinson, who recently wrapped production on the Australian crime drama The Rover (opposite Guy Pearce), will next reunite with his Cosmopolis director David Cronenberg for Maps to the Stars.
[Image courtesy of Dior]