Watch a Beautiful James Franco Get Punched in the Face

Ah, what many would give to be the hand inside that boxing glove…

There’s another month to go before James Franco lovers and haters alike can tune in for Comedy Central’s highly anticipated roast of the actor/writer/poet/director/superhuman, so this first promo video will have to do for now.

Throwing the first punch on everyone’s behalf (and to a passable cover of Christina Aguilera’s “Beautiful”) the creative folks at Comedy Central promise that the roast “ain’t gonna be pretty.”

And yes, this video is much better than Franco’s original Instagram clip announcing his roast.

The Roast of James Franco will air on Sept. 2.