GOOP Celebrates 5 Pretentious Years On The Internet
Hurrah! The best site to make you feel absolutely horrible about yourself turns five today. The online newsletter, which prides itself on “Make, Go, Get, Do, Be See” and curated by Gwyneth Paltrow is the envy of Blake Livelys the world over, and hated/loved by millions of women like myself.
Many have tried to outdo GOOP, but none have succeeded at rubbing our noses in living like the 1%.
My favorite journal entry was one about air travel. Paltrow called on magazine editor Donna Hay and talent manager Seth Friedman to give readers tips on the best ways to travel.
“Air New Zealand has an amazing looking new feature in economy class on their new 777 service called Sky Couch,” Hay wrote. “You purchase an entire row for just slightly more than two seats would cost.”
With that said, please enjoy our gallery of 10 items to celebrate GOOP’s anniversary.