Those Vegans Beyoncé and Jay Z Hit the Cruelty-Free Shops in Beverly Hills

Barney’s New York doesn’t sell leather and fur goods, right? Just kidding! Music’s royal couple Beyoncé and Jay Z enjoyed lunch at Real Food Daily and then did some shopping ahead of Queen Bey’s concert at the Staples Center in Los Angeles last night.

Baby Blue’s parents have pledged to go meat and dairy free until Christmas Day, according to Jay’s blog Life + Times, “On December 3rd, one day before my 44th birthday I will embark on a 22 Days challenge to go completely vegan, or as I prefer to call it, plant-based!!” It seems the rapper is taking the diet challenge for its health benefits, and his wife “B” is also taking part. 

So why the pre-Christmas cleanse? Jay Z explains, “There’s something spiritual to me about it being my 44th birthday and the serendipity behind the number of days in this challenge; 22 (2+2=4) coupled with the fact that the challenge ends on Christmas day…It just feels right!” 

Beyoncé, who was the Internet’s most searched person in 2013, is currently running (around) the world performing so the dancing diva must ensure she keeps her stamina up. The 32-year old pop star has a die hard celebrity following, including Kendall Jenner who posted this photo from last night’s Mrs. Carter Show World Tour concert with the caption: “once again, the queen blows me away!”

Check out Bey Z out and about in West Hollywood yesterday in the gallery above.