Lorde Took Out a Full-Page Ad in a Newspaper to Thank Her Fans
Having just won two Grammys for her song “Royals,” Lorde decided to thank her fans in her native New Zealand by taking out a full-page ad in the New Zealand Herald bearing a handwritten note. It’s an incredibly sweet gesture.
Here the ad is transcribed:
Hiya. If you’re reading this, Joel & I won. HOLY CRAP. It was a crazy day & my friends & family over here are still freaking out. I just wanted to say thank you for the time you’ve given me these past 14 months. Finding out about me online or in between these pages or in your headphones. Without your support, there’s no way I would ever have gotten to stand in the middle of the Staples Centre & perform in my school shoes. I can’t wait for tonight’s show. Together, we’ll make it magic. I’ll see you there.