Sporting some classic stubble and a white henley shirt, Colin is giving a smoldering gaze which will hopefully entice people to purchase the fragrance.
The top fashion house said yesterday they were thrilled to have the 38-year-old Irish actor on board.
“We are incredibly happy to be working with such a great talent.
When we created this fragrance we immediately thought of Colin,” said Domenico Dolce and Stefano Gabbana in a statement.
“He is the perfect embodiment of male strength and sensuality.”
Other famous faces of the brand’s fragrances include actors Scarlett Johansson and Matthew McConaughey for The One, while male model David Gandy represents Light Blue for Men.