Some People Are Calling Taylor Swift’s Letter to Apple a ‘Corporate Conspiracy’

Could it be?

It is being speculated that Taylor Swifts open letter to Apple Music was an undercover stunt to elicit the most brilliant PR win in recent history.

June 21, 2015, 6:59 AM: Swift posts “To Apple, Love Taylor” on Tumblr, a letter criticizing Apple Music’s artist compensation policy (or lack thereof).

June 21, 2015, 11:30 PM: Order is restored.

 

Despite Swift’s omnipotent hold on the music industry, the complete reversal of Apple’s compensation policy is quite impressive given a timeframe of only 17 hours.

Twitter theorists are calling their snappy peace treaty a “corporate conspiracy”, asserting,


Even Pandora co-founder Tom Conrad is in on the brain trust with an eight-point treatise that he published on his timeline in response.

 

Either way, Apple Music’s ethical treatment of artists is influencing positive change. Two major independent labels, including Adele’s the Beggars Group, have signed on with the streaming service since their grand announcement.

Music entrepreneur David Pakman highlighted the advantages of having T-Swift on their team, telling Mashable,

“Apple sees advantages in having artists (especially the more vocal ones) and labels be very supportive of their music efforts … Apple doesn’t gain anything with being at odds with the music community on their service payouts.”

The “Bad Blood” behemoth has yet to solidify whether her album will be available for streaming on Apple Music, as she is quite preoccupied negotiating salary with her road manager, Meredith.

Meredith has been mad all day.

A video posted by Taylor Swift (@taylorswift) on

 

[h/t – Gizmodo]