Zac Efron’s New Movie ‘We Are Your Friends’ Is a Total Flop
Cue the Zac Efron has no friends puns…
‘Cuz We Are Your Friends is totally bombing at the box office.
Efron plays an aspiring DJ opposite love interest Emily Ratajkowski, but doesn’t seem like America has responded well to the career choice.
We Are Your Friends charts #4 on Box Office Mojo’s “Worst Wide Openings” list (ranked from 1982 to the present), grossing a modest $1,800,000 in its opening weekend in 2,333 theaters.
“Worth Wide Openings” refers to a new major studio that offers openings in 2,000 or more theaters. The flick falls just ahead of Oogieloves In The BIG Balloon Adventure ($443,901); Delgo ($511,920); and Saw 10th Anniversary ($650,051).
At least it only cost Warner Bros. $2 million to distribute the film across North America, CNN reports. Additionally, “tracking had suggested We Are Your Friends would open to at least $8 million,” therefore a $1.8 million earning is highly disappointing based upon what they predicted.
So what went wrong?
Let’s start with the plot: a washed up DJ and his girlfriend work with a slightly clueless DJ and his bronies to try and make it big. It completely romanticizes the idea of EDM, leaving out the real intricacies and killing its credibility. Bonus negative points for dumbing down Emily Ratajkowski‘s role to generic female lead and having no other females represented in the film. Lack of support from anyone in the dance music industry didn’t help either.”
Jeff Goldstein, the Warner Bros. executive VP for domestic distribution, told The Hollywood Reporter, “This was a passion project for Zac Efron, and we believe in him. Yes, the result was disappointing, but this was a small film.”
We Are Your Friends currently has a 43% rating on Rotten Tomatoes, and a 49% audience score.
Meanwhile, Straight Outta Compton continues to reign over the box office at No. 1 for the third week in a row with $13.2 million. In comparison, Straight Outta Compton has a 90% Rotten Tomatoes rating and a 95% audience score.
It’s okay, Zac. The actor posted a super cute photo of his grandparents first in line to see his film during opening weekend, and it just melted our hearts: