Adults Are Afraid of Miley Cyrus’s Crotch Reflection in a MAC Campaign
Mom and pop aren’t too happy about Miley Cyrus and her “confident pose”.
A MAC ad campaign featuring the music industry’s happiest hippy warranted several a complaint, alleging that the posters were “offensive”, “overtly sexual”, and unsuitable to be displayed where they could be viewed by children.
— Teen Vogue (@TeenVogue) September 23, 2015
The advertisement in question, as displayed above, features Cyrus lying down, spread-eagle, with her crotch reflected in the mirror behind her.
According to The Guardian, MAC Cosmetics has come to her defense by asserting that Cyrus is in a “confident pose” that was designed to draw the viewer into her “defiant stare”. The company argues that the poster does not draw attention to her hoo-ha and “could not be interpreted as being sexual”.
MAC also reminds onlookers that the Viva Glam campaign is a fundraiser for the fight against HIV and AIDS.
The Advertising Standards Authority (ASA) disagrees with these statements, but agrees that the general public should take a chill pill:
“While we considered that the images in all three posters were sexually suggestive, we concluded however, that they were not overtly sexual and unlikely to cause serious or widespread offence.”
The ASA ruled that the ads are not allowed within 100 m of a school despite the fact that MAC had already set this stipulation at the start of their campaign.
Launch the gallery featured at the top of the page to view Miley Cyrus’s spread in Marie Claire.