Beyoncé, Taylor Swift, Kylie Jenner Top Tumblr’s List of Trends in 2016

Tumblr unveiled their fourth annual “Year in Review” report that showed which celebrities, movies, athletes and more dominated their platform’s posts in 2016.

The lists that comprise this year’s report were tabulated based on insights from blogs, reblogs and likes from Tumblr users across the site’s community. “Tumblr is home to some of the most shareable, creative, and buzzworthy content that often drives the conversations happening across the internet,” said Amanda Brennan, Senior Content Insights Manager at Tumblr. “Our 2016 Year in Review provides a glimpse into the people, cultural moments and ideas that resonated most with the millions of young, expressive and engaging Tumblr users.”

Beyoncés Lemonade was the most popular album while Taylor Swift was the most popular solo artist. 5 Seconds of Summer was the most popular band on Tumblr while Kylie Jenner was the No. 1 reality star with Kim Kardashian and Khloé Kardashian trailing right behind her in second- and third- most popular slots. The social issues that were discussed the most on Tumblr included feminism, Black Lives Matter, police brutality, equality, and terrorism. Head over to Tumblr’s Fandometrics page to see all 23 lists in their entirety that break down the top memes, models, and ships. If you’re a Damie shipper, check out our Celebuzz’d podcast that explores the Fifty Shades fandom in the Soundcloud player below.