the-biz

Chris Brown Doubles Pleasure, Doubles Bank Account

by Celebuzz on Aug. 4, 2008 10:27 AM / Leave a Comment
Chris Brown Doubles Pleasure, Doubles Bank Account
Bauer Griffin Online

Incipient actor Chris Brown is the newest celebrity spokesperson for Wrigley's Doublemint Gum.

He's shot an ad that features him performing feats of agile dancing while tossing a pack of the chewy stuff around.

The song Brown dances to while chomping away is his hit single "Forever," currently at #3 on the Billboard Hot 100 chart.

The Wall Street Journal reported Brown wrote "Forever" as an advertising scheme from the beginning. The lyrics use the phrase "double your pleasure, double your fun.

Never let it be said that Brown doesn't have that talent for marketing.

Please don't follow your boyfriend's lead, Rihanna. We don't want to hear an ad for candy bars disguised in your next single.

Quotables /
“Chris Brown gives two thumbs way up as he doubles his pleasure at an event in N.Y.C. earlier this week.

His hit song “Forever” is apparently an extended version of a new Doublemint jingle written by Chris that will begin airing this month in 30-second spots for Wrigley’s.”
Just Jared
“I just thought that song of Chris Brown's, "Forever," just had a catchy little reference to the Wrigley's jingle, when he says "Double your pleasure/double your fun." Instead, I come to find out that young Mr. Brown was commissioned by the Wrigley Jr. Co. to write the song to help sell their gum.

I feel so used! I've been belting out that song, inadvertently advertising for this company for free! Luckily, it's all taken place inside my car.

And Chris isn't the only one. Ne-Yo is going to do his version of the "kiss a little longer" jingle for Big Red. And apparently, this Julianne Hough person from Dancing with the Stars is doing her country version of the Juicy Fruit "The taste is gonna move ya."

That is so insidious how they're sneaking in the ads! By the way, you should totally buy whatever it is we're advertising in our sidebar today.”
Socialite Life
Next Story / No Christmas Wedding For Reese and Jake

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