if you want to sell a pair of jeans, slapping them on Eva Mendes‘ divine form is a good place to start.

Calvin Klein spokes-hottie Mendes was on hand in Milan, Italy, on Thursday, to promote the lauch of the company’s “Body” jeans. 

Hopefully she’s getting a more positive reception there than she has recently in New York, where her racy Calvin Klein underwear billboard has been criticized as being too sexy for public consumption.

Check out our photo gallery for more of Eva being her sexy self in Milan.

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Eva Mendes joins Ryan Gosling in Thailand while he shoots 'Only God Forgives'
Eva Mendes and Ryan Gosling are one of Hollywood’s newest golden couples and the duo has taken their romance to Thailand. Gosling is currently filming his latest film Only God Forgives in Bangkok, and Mendes has joined him there. E! Online ...