Rumer Willis has been showing off her new red hair lately. But these tresses seem as fake as her heterosexuality.

Being spotted at LAX with a wig is a change for Rumer, who’s used to being spotted at the airport with a beard.

So why the faux tresses? It’s a little late for the daughter of Demi Moore and Bruce Willis to be playing the incognito “I just want the press to leave me alone” routine.

Next time, Rumer, go with your real hair…or at least choose a wig that looks better than a hairy tumor.

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