Search Results for: "black-eyed-peas/stories"

Taylor Swift, Inc.: The Corporate Branding of a Country Girl

The recent announcement that top-of-the-top music artist, Taylor Swift, will be releasing a series of self-branded greeting cards through a deal with American Greetings, Inc, reminds us that Taylor is much more than a cute, country girl with a sundress and her trusty guitar, she’s a major, worldwide consumer brand.
From a sixteen-year-old country…

Alex Blagg |