fashion

Westwick Trades 'Gossip Girl' Loafers for 'KSwiss'

by Celebuzz on Nov. 7, 2008 09:59 AM / 1 Comment
Westwick Trades 'Gossip Girl' Loafers for 'KSwiss'
Getty Images

Ed Westwick is the first of the Gossip Girl kids to jump on the endorsement train.

Next stop? K-Swiss.

E! Online's Marc Malkin reports that Westwick was shot Thursday in New York City for a campaign starring the stark white shoes that will hit in February of next year.

"It's going to be very Brit cool, blending tennis and music," a source told Malkin. The ads which will show Westwick posing with tennis balls, rackets and guitars.

While K-Swiss may not be the edgiest brand on the market, consider the roster of eligible young men that Westwick bested for the gig: Adam Levine, Ne-Yo and Samantha's brother Mark Ronson.

Who will be the next Gossiper to fall under product contract? Blake Lively for Neutrogena? Leighton Meester for legalizing marijuana?

Quotables /
“Gossip Girl’s resident bad boy Ed Westwick has signed on as the new spokesmodel for American footwear company K-Swiss, reports E!.”
Just Jared
Next Story / Mary-Kate Olsen Chows Down

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