The one getting perhaps the most buzz is Nationwide’s entry, which will probably now forever be known as the company that used a “dead kid” to toy with our semi-inebriated emotions.
In fact, the commercial angered so many folks that Nationwide issued a statement following the depressing ad’s airtime.
Nationwide ran an ad during the Super Bowl that started a fierce conversation. The sole purpose of this message was to start a conversation, not sell insurance. We want to build awareness of an issue that is near and dear to all of us-the safety and well being of our children. We knew the ad would spur a variety of reactions.
[Read the rest of the statement at NBC News]
Here are four others that deserve another look. Don’t worry, there are no dead kids in the following commercials:
The New England Patriots defeated the Seattle Seahawks 28 to 24 with an epic, heart-stopping interception from Malcolm Butler. Katy Perry put on her best NBC “The More You Know” impression and Missy Elliot reminded us all who’s boss.