This Drake-Inspired Lipstick Is Completely Sold Out and One Person Is To Blame

at 12:26 pm | By
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If you’re reading this, it’s too late…

It turns out, you don’t have to actually wear lipstick to sell it. The geniuses over at Tom Ford came up with the idea of naming one of their new lipstick shades after Drake, because who else would you want on your lips?

According to Elle, it only took minutes for the berry colored lipstick to completely sell out after it was listed on Net-a-Porter. While is seems like a no-brainer that anything with the entertainers name on it would sell out instantly, Drake has a different theory as to why the lipstick is in such high demand.

The rapper posted a screenshot of the headline, “Drake’s Tom Ford Lipstick Sells Out Instantly” on Instagram, with a caption that jokingly revealed his mother bought the entire stock.

My mom bought all of them. Hey Ma.

A photo posted by champagnepapi (@champagnepapi) on

Luckily for those of you who weren’t able to get your hands on the limited edition lipstick (aka everyone who’s not Drake’s mom) Net-a-Porter promises to restock soon.