Say hello to the newest fashion moguls.
The sisters have collaborated and created designs that completely reflect their individual personal styles – a combination of Kendall’s more sleek feminine style and Kylie’s dynamic edge. The pair serve as the creative force behind the brand taking a personal approach from defining trends to design and execution.
“We designed it according to what we love, and how our style is,” the older Jenner revealed to People. “It’s someone who is really similar to us. A young girl wanting to have fun. That’s mainly what we designed.”
The collection will be sold at Neiman Marcus, Saks Fifth Avenue, Nordstrom, Shopbop, Lord & Taylor and Revolve.
The line combines Kendall’s more classic, feminine style and Kylie’s more edgy streetwear, taken in a palette of mostly black and white with pale pink and blue accents.
The ready-to-wear collection retails between $68-$298, with select leather styles retailing up to $498. The footwear collection, manufactured by Marc Fisher Footwear, retails between $100-$200.
Launch the gallery above to check out all the pics from the launch party (yes, Kayne West was there).